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Account Director, Public Relations

Company: J Public Relations, Inc
Location: Los Angeles
Posted on: November 13, 2024

Job Description:

J/PR is a global communications firm specializing in public relations, content creation, and social media. We work with some of the best hotels, resorts, and lifestyle brands in the world, including Relais & Chateaux, Vail Resorts Hospitality, and Hilton Luxury Brands. Being a part of this international powerhouse agency will connect you to a roster of distinguished hotels, resorts, restaurants, real estate projects, and destinations across the globe, elevating your career. We tell compelling original stories to connect brands to their target audiences. We're passionate, professional, and purpose-driven.Who are you?Creative, collaborative, connected. You manage and oversee accounts and teams with dedication, strategy, and drive. You strive to be your best and help others be their best, and your motivation and passion for the industry help you mentor the next generation. You're driven, dedicated, strategic, and solution-oriented. Business-minded and creative, you have proven experience developing and implementing successful campaigns for travel, hospitality, and lifestyle brands. You bring a time-tested roster of travel and lifestyle media and influencer relationships. If this sounds like you, then please read on!The RoleAs an Account Director, Public Relations, you will run accounts autonomously, driving the overarching account strategy while ensuring the team is set up for success and understands their roles and responsibilities. You're the main client contact for nuanced conversations related to the team and the work, driving the strategy and deliverables to ensure results each quarter. At this stage in your career, you guide your team to get hits by identifying the right media and outlets for a story and offering feedback and coaching along the way.Duties and ResponsibilitiesAccount + Client Management

  • Travel for client needs
  • Lead hospitality moments and campaigns, e.g., a crisis, renovation, and/or hotel opening
  • Create, execute, delegate, & course correct overarching account strategies
  • Implement strategies and oversee the performance of KPIs
  • Act as a trusted partner to Clients, leading challenging conversations as needed
  • Oversee scopes of work and direct teams to conduct meaningful work based on clients' revenue and business goals
  • Monitor team activity to ensure they stay within budgets and client satisfaction
  • Lead your team by providing clear guidance and resources for day-to-day account success
  • Design award-winning PR campaigns, activations, partnerships, and programming
  • Help out with any task, big or small, to showcase your leadership skills
  • Manage conversations with clients relating to contract renewal and scope changes
  • Demonstrate leadership with clients and teams by providing knowledge and advice
  • Understand clients' business goals and lead account strategy to produce measurable ROI
  • Craft a goal-setting process with clients and lead the team on account management
  • Nurture client accounts with proven tactics that result in continued renewal
  • Identify add-on projects for clients and seek opportunities to expand retainer feesMedia Relations
    • Success is your team members getting hits and hitting campaign marks
    • Create pitches that land in bigger features and meaningful sections
    • Guide teams to proper media who will execute KPI story ideas
    • Nurture A-list media relationships and network for key placements
    • Remain relevant in the changing media industryNew Business
      • Provide thought leadership for new business proposals
      • Attend new business meetings as the voice of account leadership
      • Build and foster a personal network of contacts in the industry
      • Develop a specialty area at the agency
      • Attend conferences and events on behalf of J/PR
      • Mentor and guide team members in their careers
      • Manage team retention by creating opportunities for them to grow
      • Plan and implement efficient processes, training, and systems within teams
      • Champion and promote the J/PR culture
      • Expand knowledge of hotels, the industry, and clients' business
      • Responsible for developing two educational workshops each yearOther
        • And other tasks, projects, or duties as requiredExperience
          • College Degree or comparable experience required
          • At least 10 years of public relations experience in hospitality, culinary, travel, tourism, restaurant, and/or consumer lifestyle arenas
          • Agency or in-house experience is a plusRequirements
            • Ability to travel for client needs
            • Strong client and media references
            • Proven relationships with local, regional, and national media contacts
            • Effective management skills
            • Advanced proficiency in Google Suite and Microsoft Office in a Mac OS environment
            • Excellent verbal and written communication skills
            • Excellent interpersonal skills
            • Excellent organizational skills
            • Ability to identify and resolve problems in a timely manner
            • High-energy, positive self-starter
            • Creative problem solver with a proven track record
            • Proven ability to handle time-sensitive projects and prioritize multiple objectives
            • Ability to think strategically but act tactically
            • Solid leadership and coaching skills
            • Must have a valid passport for international travelJ/PR offers a competitive benefits package, including:
              • Competitive base salary: $100,000- $110,000, commensurate with experience
              • Commission opportunities
              • Year-end discretionary bonus
              • Monthly Cell Phone Stipend
              • Company contributions to medical, dental, and vision insurance premiums
              • 401K with employer match
              • Birthday PTO
              • Flexible Release Fridays
              • Hotel trade with our world-class clients
              • Hybrid office schedule (2-3 days in office)
              • Milestone gifts at 1, 5, and 10 years
              • Annual holiday and summer parties, plus regular socials
              • Ongoing training and development opportunitiesApplicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.EQUAL EMPLOYMENT OPPORTUNITYJ Public Relations (J/PR) and 20Two Studio (Studio) strongly support equal employment opportunity for all applicants.HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification.
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Keywords: J Public Relations, Inc, Glendale , Account Director, Public Relations, Executive , Los Angeles, California

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